Social Kitchen - Strategy Collective

Social Kitchen.

Brand Touchpoints:

Brand Strategy. Branding. Design. Digital Marketing. Marketing Strategy. Photography. Video. Website.

Shared Dining Excellence.

Social Kitchen is a comfortable bistro that came to market presenting a fresh take on the concept of shared dining.

The identity was driven by a vibrant brand personality that was out to challenge the norm and the local perception of hospitality. The design brief was to balance a blatant embrace of meat and booze with a sophisticated and social dining experience. The brand was developed using a combination of illustration and collage, with a strong simple logo.

Situated in the former New Plymouth Salvation Army Citadel, Social Kitchen’s cozy environment surrounds you with character and charm. The use of a Mibrasa charcoal oven allows the chefs the ability to cook with authenticity which retains the natural flavours.

Our team continue to work with Social Kitchen, supporting them with design, social media management, website, photography and video.